Archive for the ‘Blogging’ Category

Where are you on the Tweetire Curve?

I tweeted today about conference I spoke at this morning on the subject of the role of social media in venture capital and private equity (not from an investment perspective, but how VC and PE professionals can use social media – blogs, facebook, twitter, etc. – to be more successful investors; more on that idea in a separate post).  I joked in two tweets after the event:

“one person in today’s crowd (of 150) had a twitter account. i definitely had my work cut out for me!”

and

“forgot to mention that i was also the only person in the room wearing jeans (not that this fact was all that surprising to me)…”

The 2nd inspired Theo Skye from Medialets to put together what he’s calling the “Tweetire Ratio”. See below:

image

June 11th, 2009     Categories: Blogging    

A post a day

I’ll admit (since it should be obvious to anyone who follows this blog) that I’ve done a terrible job this year of blogging consistently. I’m sure that much of it has to do with my schedule, but then again there are a lot of people who blog regularly who are plenty busy, so that’s not such a great excuse. I suspect that much of my problem is that I’ve just gotten out of the habit of regular blogging. What’s doubly frustrating from my end is that one of my explicit goals for the year for myself was to “blog more consistently”.  So far, not so good on that front.

So with this in mind, I’m going to throw my hat over the wall and commit to put up a post every business day through the end of the month. I can’t promise that they’ll all be tomes of knowledge and I haven’t stored up a bunch of posts in anticipation of making this declaration (actually, I haven’t stored up any posts for this – I’ll be writing as I go). We’ll see how this project goes and hopefully from there I can keep up a regular pace.

June 10th, 2009     Categories: Blogging    

hello? …. echo …. echo …. echo

Apologies for falling out of the blogging habit over the last month. A nice, mostly off-line vacation was followed by a few weeks of slowly catching back up.  Blogging (and keeping up on my blog reading as well) fell to the bottom of the list.

 

Or maybe I was just being lazy.

 

Either way, I was off the blogging circuit for a while and I apologies for any of you who may have been waiting with breath held for the next post (hopefully you didn’t delete me from your feed reader).

 

I’m back. With plenty to write about.

 

More soon.

August 8th, 2008     Categories: Blogging    

Jason Mendelson Blogs!

I know what you’ve been saying to your self: “Self – I’ve been looking to read a blog written by a reformed drummer, software guy and lawyer who is now a venture capitalist. Where can I find one of those?!?”
All joking aside, I’d encourage you to check out the blog that my partner Jason Mendelson (who is all of those things and many more) has just started. Jason is actually a long time blogger – writing regularly on Brad’s blog and as one of the founders of and main contributors to AskTheVC. Mendelson’s Musings will have a more personal flair (although will continue to cover investing and venture capital topics as well). Along those lines be sure to check out his music page for great new music suggestions.
There are many things I admire about Jason – he’s an extremely interesting and creative guy (especially for a former lawyer!). He’s also an excellent writer. I think you’ll enjoy what he has to say.

May 27th, 2008     Categories: Blogging    

Your company should have a blog

I participated in a panel presentation last week on corporate blogging.  While each of the panelists brought a slightly different perspective, the overall message to the group of a few hundred local small business execs that were in attendance was that blogging can help their company.  Specifically blogging can allow them to participate (or lead) conversations in their industry; increase significantly the meaningful content on their site; provide a way for them and their key customers to evangelize their products; help their search rankings across their site; allow a platform for talking about corporate culture (to both an internal and external audience) and in many cases save hard dollars spent on press releases and certain marketing activities. Here are a few ideas from the panel on how to get started:

  1. Listen first.  There likely are a handful of good bloggers (either individuals or companies) already writing about whatever it is that your company does.  Spend some real time searching for and then reading what these influencers are saying.
  2. Participate.  Before you even think about putting up your first post, start commenting on other blogs and becoming a part of the conversation already taking place in your industry.  Reach out to other bloggers in your community for their advice and counsel.
  3. Plan.  Good blog posts don’t just happen (especially at the corporate level) – they take real thought and planning.  Pick topics that are of real interest to your industry and customers; write thoughtful pieces that reflect you and your company’s view of the current topics in your market; have a real editorial calendar (a fancy way of saying make a list of the posts you are going to write, when you want to publish them and who in your company is responsible for writing them).
  4. Engage.  Don’t stand on your soapbox and shout for the hills (or simply use your blog as a place to post your press releases).  Instead pick interesting topics that are timely and relevant to your community of readers and take a point of view.  Encourage your readers (customers, employees, etc.) to comment, write their own posts in response, etc.
  5. Keep it up. It takes a little while to get going and even longer to really build a readership.  Keep posting and keep posting regularly (a few times a week is ideal).

Good luck!

May 22nd, 2008     Categories: Blogging    

Looking for embarrassing blogging stories

I’ve got some great corporate blogging use-case stories for my panel presentation on blogging next week. Now I’m looking for some embarrassing ones.  They can be personal or corporate related.  Feel free to leave them in comments (if you’re ok with the world seeing them) or just email me directly.

May 7th, 2008     Categories: Blogging    

New look, same Seth

With thanks to Ross for actually pulling everything together, I’m launching a new look and a new site today. Seth Levine’s VC Adventure is now hosted on my own domain – www.sethlevine.com – and is sporting an updated look. My old TypePad site is still active (although I’m no longer posting there) and in theory (at least until it breaks) is redirecting traffic to my new site (and should be directly specific posts to their respective post here at sethlevine.com). Let me know if you find anything broken or in need of editing/updating/improvement/better design.

January 21st, 2008     Categories: Blogging     Tags: ,

Do you ‘get’ new media?

I had the chance last week to speak to a group of non-profit executive directors from about 80 local Denver/Boulder/Longmont non-profit agencies as part of a session sponsored by the United Way on “Getting the Word Out – a Mass Communication Seminar”.  I sat on a panel with a bunch of local newspaper editors which consisted of an hour of the editors talking about the best way to fax or e-mail them stories so they’d get their attention followed by 15 minutes of me saying that instead of all of that, their organizations could actually be their own media, that there was larger conversation going on across a much broader community which they could/should tap into, and that perhaps rather than pitching stories to newspapers they should think of the newspapers as added distribution for the stories they’ve already created.   Don’t get me wrong – I think print media is great and I enjoy reading (on-line, of course) many of the local papers in my area.  But the power of new media is that it takes away the control that traditional media has on the flow of news (not to mention the determination of what is news-worthy) and puts it into the hands of the masses.  And while a story in the local paper may reach one set of constituents, a well organized (but not very costly) web site (or even just an organization blog that doubles as its web site) can get multiple messages out to multiple constituents (i.e., flickr photos of a recent fundraiser; a MySpace page to recruit college-age volunteers, dynamic web site or blog for posting updates, responding to national stories, etc.). My message was really that there’s a whole lot going on out there that non-profits (or any organization) can tap into to raise the profile of their group or cause and ultimately spread their word more broadly. The key take-away for me, however, was not all the great things that organizations can do to broaden the reach of their message or influence the media related to their work, but rather how foreign this all was to this group of relatively tech savvy execs.  Most had some kind of web-site, although the vast majority didn’t update the content on the site even monthly; and while more than half had heard of blogging (and other forms of new media), almost none had any experience either reading, commenting on or contributing. For me this was a fundamental disconnect and good to keep in mind for future conversations. I sometimes take for granted that this world in which I spend so much time has gone mainstream, but the reality is that it hasn’t yet. I was thinking of all these great Web2.0-ie  things they could do to broaden their web presence, engage their constituents in conversation and generally spread the good word; they were thinking “what’s blogging again?”

Slow and steady wins the race….

November 13th, 2006     Categories: Blogging    

Blogging stats

Dave Sifry, CEO of Technorati, has another of his series on the evolution of the blogosphere up on his site.  Most interesting to mere were the results on the dominant languages of blogging.

Here are his key takeaways (quoted directly):

Technorati is now tracking more than 57 Million blogs.

Spam-, splog- and sping-fighting efforts at Technorati are paying dividends in terms of the reduction
of garbage in our indexes, even if it does seem to impact overall growth rates.

Today, the blogosphere is doubling in size approximately every 230 days.

About 100,000 new weblogs were created each day, again down slightly quarter-over-quarter but probably due in part to spam fighting efforts.

About 4% of new splogs get past Technorati’s filters, even if it is only for a few hours or days.

There is a strong correlation between the aging and post frequency of blogs and their authority and Technorati ranking. The globalization of the blogosphere continues. Our data appears to show both English and Spanish languages are a more universal blog language than the other two most dominant language, Japanese and Chinese, which seem to be more regionally localized.

Coincident with a rise in blog posts about escalating Middle East tensions throughout the summer and fall, Farsi has moved into the top 10 languages of the blogosphere, indicating that blogging continues to play a critical role in debates about the important issues of our times.

November 6th, 2006     Categories: Blogging    

TypePad and Feedburner integration

Finally!  FeedBurner and TypePad are now integrated.  Before yesterday, if you had a TypePad blog (like mine) and burned your feed through FeedBurner you were only taking partial advantage of FeedBurner’s services (TypePad generates a number of feeds in different formats, and up to now, FeedBurner only captured one of these feeds).  Not only will this give you a better view of your subscriber base and their behavior on your blog, but it will also allow TypePad bloggers to take full advantage of FeedBurners’s advertising and feed management services.

You can read the FeedBurner announcement here and the SixApart announcement here (along with instructions on how to get your TypePad account fully integrated).

June 8th, 2006     Categories: Blogging